Facebook, PayPal, Alibaba, Uber—these companies have upended entire industries by harnessing a single phenomenon: the platform business model. Platform Revolution delivers the first comprehensive analysis of how platforms match producers and consumers in a multi-sided marketplace, unlocking hidden resources and creating new forms of value.
Platform Revolution explores the what, how and why of this revolution and provides the first “owner’s manual” for creating a platform marketplace. It provides the essential guide to unlocking the potential of an economic landscape transformed.
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Platform Revolution 9780393354355 Paperback
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- Authors:
- Parker, Geoffrey G.|Van Alstyne, Marshall W.|Choudary, Sangeet Paul
- Year Published:
- 2017
- Country of Publication:
- United States
- Format:
- Paperback
- ISBN:
- 9780393354355
- Number of Pages:
- 352
- Publication Date:
- 10/10/2017
- Publisher:
- WW Norton & Co
- Place of Publication:
- New York
- Language:
- English
- SKU:
- 9780393354355