The Laws of Connection

13 Social Strategies That Will Transform Your Life

Format: Hardback
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A WATERSTONES BEST POPULAR SCIENCE BOOK OF 2024

In the early 1960s scientists at the University of California, Berkeley set out to establish the key factors affecting health and longevity. Their results, known as the 'Alameda 7', you already know: don't smoke, drink in moderation, sleep seven to eight hours a night, exercise, eat regular meals, maintain a moderate weight, eat breakfast. Years later, however, the same team discovered an eighth factor, one that proved more important than all the others: social connection.

When we form meaningful bonds with others, our wounds heal faster, we shake off infections more quickly and our blood pressure drops. We are less likely to have Alzheimer's, heart attacks or strokes. When people feel that they have strong social support, they perform better on tests of mental focus, memory and problem solving. Greater connection can fuel creativity, increase our financial stability and enhance our work productivity. But making friends can also be daunting.

In The Laws of Connection, David Robson does two important things: he takes us through the fascinating science behind the effects of social connection and he unpacks the research that shows that we are all better at being social than we might think. We meet ideas such as 'the liking gap' and 'the gratitude gap', learn to recognise 'frenemies' and discover a powerful conversational strategy known as the 'fast-friends procedure' that promotes instant rapport. Being social doesn't have to mean having dozens of friends, it can also mean having one true, deep connection with another person. As Robson shows, we can all benefit from the laws of connection.

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  • 5
    Fabulous insights into human relations

    Posted by anita houghton on 21st Jul 2024

    This book is so interesting and helpful when it comes to relating. I was inspired to read it by an article by the author in the guardian. The balance between the scientific evidence and the personal is excellent and beautifully done. Easy to read, one fascinating page after the other

Authors:
Robson, David
Year Published:
2024
Country of Publication:
United Kingdom
Publisher:
Canongate Books
Publication Date:
06/06/2024
Format:
Hardback
Number of Pages:
320
ISBN:
9781805300304
Place of Publication:
Edinburgh
Language:
English
SKU:
9781805300304

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