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The Charisma Myth

How Anyone Can Master the Art and Science of Personal Magnetism

Format: Paperback
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NYP

THE FULLY REVISED AND UPDATED INTERNATIONAL BESTSELLER

What if charisma could be taught?

Most people believe the myth that charisma is an inborn quality – you either have it, or you don’t. In reality, charisma is a skill. One that can be learned, developed and perfected.

Drawing on techniques originally developed for Harvard and MIT, The Charisma Myth offers a captivating blend of practical tools, new science and stories uncovering the nuances of charisma.
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This revised and updated edition is packed with new insights and the latest cutting-edge science, covering topics such as neurodivergence and how to be charismatic online.

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Authors:
Cabane, Olivia Fox
Year Published:
2026
Country of Publication:
United Kingdom
Format:
Paperback
ISBN:
9781405990165
Number of Pages:
320
Publication Date:
16/07/2026
Publisher:
Penguin Books Ltd
Language:
English
Place of Publication:
London
SKU:
9781405990165

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